As the sun sets on yet another year of vibrant celebrations, the National Cultural Foundation (NCF) is gearing up for an even bigger and better Kooyman Foreday Mornin’ Jam. This colorful jouvert event is set to mesmerize thousands of revelers in 29 registered bands, all ready to parade through the lively streets of Bridgetown from various starting points. The festivities are scheduled to kick off at 1:00 am tomorrow, promising an electrifying experience on Saturday, August 3, 2024.
During an exhilarating media launch, Toni Yarde, the Corporate Communications Specialist at NCF, unveiled some of the exciting plans for both the revelers and the eager spectators. Yarde expressed, “The Foreday Morning Jam vendors and patrons are in for a treat this year with the introduction of party zones spanning from Princess Alice Highway to Mighty Grynner Highway, enhancing the Crop Over climax weekend experience.”
Here is what you can expect at the Kooyman Foreday Mornin’ Jam:
- A significant $45,000 investment from Kooyman, ensuring a spectacular event
- Bandleaders who have consecutively participated for two years will receive a generous subvention of $4000 Barbados dollars and additional support for marketing and promotion from the NCF
- The indispensable role of corporate partners in sustaining and nurturing the festival’s growth
- The perfect synergy between the golden 50th anniversary of Crop Over and the 85th anniversary of Kooyman’s presence in the Caribbean, fostering a splendid celebration of culture, creativity, and community
Juri Kooyman, the Chief Executive Officer of Kooyman, shared his enthusiasm stating, “Kooyman’s commitment to community investment remains unwavering, as evidenced by our continued support for various initiatives in Barbados as well as throughout the Caribbean.” Reflecting on the company’s immense contributions under the pillars of sustainability, poverty reduction, youth empowerment, and education, Kooyman stands as a beacon of philanthropy and social responsibility.
Throughout the Kooyman Anniversary celebrations, the company has been inviting the community and customers to join in the jubilation by offering enticing storewide sales and special deals linked to the festive spirit and their 85th anniversary milestone. Stefan Potthoff, the Assistant Store Manager at Kooyman, emphasized the significance of this milestone, noting, “Our anniversary celebrations epitomize Kooyman’s unwavering dedication to quality, service, and people. This significant occasion calls for special promotions, giveaways, community events, and discounts.”
Moreover, the Kooyman team has been actively engaging with cultural enthusiasts like Nandi Yard and Spinny, a distinguished Crop Over 50th Anniversary ambassador, to host invigorating cultural cardio classes across the island. This collaboration underscores Kooyman’s commitment to fostering cultural exchanges and promoting physical well-being in the community.
As the drumbeats of celebration grow louder, Kooyman and the NCF are ready to paint the town in vibrant hues of celebration and connection. So, join us in the revelry, embrace the spirit of unity, and let the festivities of Kooyman Foreday Mornin’ Jam ignite your soul with joy and harmony.
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